Course Description

Learn how to leverage and boost your bottom line while we explore some of the hottest trends impacting small business.  If you manage a business, staying abreast of the most important business trends is critical to your success. If you want to stay ahead of the competition and bring in more sales, this webinar for you!


Course Outline


  • Challenges impacting sales in a pre and post Covid-19 environment.
  • Hot sales trends of 2022
  • Learn the benefits of value-based selling.
  • The best sales tools and technologies.
  • Pros and cons of outsourcing sales force

Learner Outcomes

Attendees will gain an understanding of:

  • Sales trends in 2022 and how to use them to grow your sales
  • How to use artificial intelligence (AI) to boost your sales
  • How to identify the best social selling techniques to stand out.
  • How to maximize your Omnichannel opportunities.


A Public Service and Outreach Unit of the University of Georgia. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.

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