0668 - Maximum Marketing

Course Description

This interactive 5-week course is designed to help business owners and small business marketers develop a practical, actionable marketing plan for 2025. Each week, the Maximum Marketing class will break down key marketing concepts that will help participants articulate their marketing strategy and build a plan for the new year. Participants will learn to define their brand, develop content for their customers, create and measure marketing campaigns, and delegate tasks. This class will combine theory with hands-on learning and encourage participants to utilize modern, everyday marketing tools such as Canva and Chat GPT.

This class is being offered at a discounted rate thanks to a grant from the Southwest Georgia Regional Commission and Georgia AIM.

Learner Outcomes

• Define your Brand
• Analyze Your Marketing Environment
• Employ Marketing Best Practices
• Measure Marketing Success
• Delegate Marketing Tasks
• Develop a Marketing Plan
• Leverage Modern Tools for Marketing Success