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Course Description

Hand holding a smartphone with floating social media icons including likes, hearts, comments, and engagement counters above the screenIn an age of AI-generated social media posts, your customers are craving authentic content more than ever. The key is to leverage AI to augment your brand, not replace it. This class gets you back in the driver's seat, equipping you with practical strategies to create content that feels genuine, purposeful, and aligned with your brand. Workshop participants will explore how to  balance efficiency with originality, using AI as a tool to enhance creativity, not overshadow it. You'll leave with a clearer voice, stronger messaging, and actionable techniques to produce content that resonates with your audience and builds lasting connection. 

Learner Outcomes

  • Focus on a Target Market for your Marketing Efforts
  • Research your Target Market's Demographic & Psychographic Information
  • Develop a Buyer Persona/Avatar of your Target Market
  • Utilize AI to Brainstorm Marketing Content
  • Leverage AI tools to Develop Marketing Content
  • Utilize Notebook LM to organize Your Market Segments  
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Enroll Now - Select a section to enroll in

Section Title
Beyond the Chat: How to Use AI to Make Content that Connects
Type
In Person
Days
W
Time
9:00AM to 11:00AM
Dates
Sep 09, 2026
Schedule and Location
View Details
Contact Hours
2.0
Hosting Center
  • UGA SBDC at Valdosta State University
Course Fee(s)
Registration Fee non-credit $0.00
Instructors

Section Notes

We would like to thank Guardian Bank for their generous support of this program. 

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