0740 - AI Powered Marketing for Small Business Success
Course Description
Ready to take your marketing to the next level without burning out? Discover how artificial intelligence can become your secret weapon in building a stronger, more effective marketing strategy. Designed for small business owners, this engaging in-person workshop will teach you how to use AI tools to create compelling website content, email campaigns, and ads, without the guesswork. You will learn how AI services can be leveraged throughout the marketing process, from understanding and segmenting your customers, to crafting thoughtful, targeted messages that truly resonate with your audience. The class will also cover how to build a consistent, stress-free social media calendar that strengthens your brand presence. You will also gain a clear understanding of the ethical considerations behind AI use, so you can market your business responsibly, transparently, and confidently in today’s digital landscape.
This course is part 2 of 5 of the South Fulton Business Accelerator program. Other courses in the this program include:
Module 1: Fund It and Run It: Your Roadmap to Smart Business Finances
Module 3: Think Big, Plan Smart: Roadmap to Success
Module 4: Service Starts Inside: Win Customer Loyalty
Module 5: Streamlining Operations for Success
Learner Outcomes
- Gain an understanding of common AI tools and ethical considerations.
- Use AI to better understand and create messages for your target market.
- Write effective AI prompts to generate quality content for your website, emails, and advertisements.
- Develop a consistent social media calendar that builds your brand without overwhelming your schedule.
