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Course Description

Imagine having a team of enthusiastic brand advocates promoting your business for free. It’s possible with growth marketing, a proven strategy that transforms customers into loyal brand ambassadors. In this class, you’ll learn how to harness the power of data-driven customer-centric marketing to acquire and retain customers, set marketing goals that make sense for your business, create engaging marketing collateral tailored to each stage of the buyer’s journey, and track and optimize your marketing campaigns for maximum impact. If you're ready to transform your customers into true brand ambassadors and boost your word-of-mouth referrals, this class is for you!

Learner Outcomes

  • Leverage the fundamentals of growth marketing
  • Understand your customers
  • Set realistic marketing goals
  • Determine key performance indicators (KPIs) that align with marketing goals
  • Optimize digital content for increased traffic and conversions
  • Evaluate the effectiveness of marketing campaigns
  • Leverage the power of artificial intelligence to create compelling content
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Enroll Now - Select a section to enroll in
Section Title
Transform Customers Into Brand Ambassadors
Type
In Person
Days
W
Time
10:00AM to 12:00PM
Dates
Nov 06, 2024
Schedule and Location
Contact Hours
2.0
Hosting Center
  • UGA SBDC at Georgia State University
Course Fee(s)
Registration Fee non-credit $49.00
Instructors
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