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Course Description

Beyond only operations, running a franchise involves practicing your field, site selection and assessment, zoning, leasing negotiations, permitting, operational excellence, and customer service. It can be expensive and time-consuming to open new corporate locations. This course is going to help you implement strategies to develop a new franchise.

 

Course Outline

  • What is a Franchise? 
  • Why franchise your concept? 
  • How to evaluate if your concept is ready?
  • When to get started with your strategic planning

Learner Outcomes

  • Learn different types of franchise structures, including their products and services. 
  • Prepare proper documentation and operations for management.
  • Understand the benefits of business planning.
  • Develop a Marketing Plan and consider the impact of great branding.

Notes

Public Service and Outreach Unit of the University of Georgia. Funded in part through a Cooperative Agreement with the U.S. Small 
Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
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Enroll Now - Select a section to enroll in
Section Title
Is Your Concept Ready to Be Franchised?
Type
Online - Fixed Date
Days
T
Time
2:00PM to 3:00PM
Dates
Oct 22, 2024
Schedule and Location
View Details
Contact Hours
1.0
Hosting Center
  • UGA SBDC Webinars
Course Fee(s)
Registration Fee non-credit $29.00
Instructors
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